Blu Cigs Review

Many smokers are hesitant to switch to electronic cigarettes because they don’t get the same satisfaction. Focusing on this dilemma, Blu Cigs has done a good job of mimicking not only the taste of real cigarettes but their appearance too. Blu Smokes are sold in a sturdy case that looks exactly like a flip-top pack that stores all your ecig gear and charges your batteries on the go.

Blu eCigs cartomizers are filled with Smoke Juice made by Wisconsin company Johnson Creek. By using only US-made ingredients in its formula, Johnson Creek guarantees maximum flavor and performance. Its industry-leading Smoke Juice has carried Blu E-Cigs to the top of the ecig market with its superior and authentic taste.

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Blu E-cigs gives you the freedom to smoke anywhere while enjoying the same full-bodied flavors and distinct vapor of real cigarettes. Simply pre-charge your Blu Pack, stick in your batteries and cartridges, and be on your way to a great vaping experience. In this exclusive Blu cig review we will cover all the most interesting elements of this brand.

Pros and Cons


  • Appearance and size is closest to a real cigarette
  • Charge-on-the-go with the Blu Pack
  • Remarkable taste from American-made Johnson Creek Smoke Juice
  • Great throat hit
  • Lightweight
  • Excellent battery responsiveness


  • Inferior vapor production
  • Below average battery life

Full Blu Electronic Cigarette Review

Blu ecigs replicate the true size and feel of cigarettes for a wonderfully rich user experience. They even come with a carry case that’s similar to a flip-top pack which also doubles as a portable charger. The Blu Pack is lightweight and crumple-resistant so your Blu cigs are protected from accidental damage as you carry them around in your pocket or purse.

With interior slots for up to five flavor cartridges and a charging slot that replenishes power in your batteries up to six times before requiring a full recharge, the Blu Pack is the perfect companion for the smoker on the go.

Blu Electronic cigarettes has added a social element to its Blu Pack so you can find other Blu users near you. The pack also alerts you of Blu retailers in the vicinity, allowing you to replenish your supply of Blu while you’re out and about.

Packaging & Style

While most e-cigarette companies focus their development efforts on creating every possible battery color, Blu Cigs takes the classy and sophisticated approach. Blu batteries come in solid black or white, with a thin gold band and the stylish Blu logo.

Each Blu starter kit comes with a black or white Blu Pack. There are seven slots in each pack – five to store your cartridges, one for your spare battery, and one for charging. The inside of the pack is clearly labeled with easy-to-read icons to help keep everything organized.

Charging is very convenient – just stick your ecig into the slot and close the flap, no need to unscrew the battery from the cartridge. The Blu Pack has two light bars on the side, one for case charging (blue) and another for battery charging (red). The pack connects easily to any standard wall outlet or USB port, giving you two convenient recharging options.

Blu Packs are highly durable. The interior is made with a hygienic material called Santoprene and is resistant to breakdown and chemical leakage.

The social feature of the new Blu Cigs packs has been creating a buzz in the e-cig world. The pack will vibrate and flash whenever another Blu user or retail location is within 50 feet. It also uses a micro USB connection that allows users to store and share Facebook or Twitter information in the pack.

Blu Cigs offers three types of electronic cigarette kits:

Original Blu Starter Kit (black or white)

  • 1 charging pack
  • 2 batteries
  • 1 wall charger
  • 1 USB charger
  • 5 cartridges in the strength and flavor of your choice

Premium Blu Starter Kit (black or white)

  • 1 charging pack with social features
  • 2 batteries
  • 1 wall charger
  • 1 USB charger
  • 5 cartridges in the strength and flavor of your choice

Premium100 Blu Starter Kit (black only)

  • 1 charging pack with social features
  • 2 premium batteries
  • 1 wall charger
  • 1 USB charger
  • 5 cartridges in the strength and flavor of your choice

Premium100 batteries are longer and rounder than original and premium electronic cigarettes. They last longer between charges and their cartridges hold more liquid.

With no assembly and nothing to recharge, Blu Disposables are the ideal choice for first time electronic cigarette users. Equivalent to 400 puffs or a pack-and-a-half of traditional cigarettes, these disposable ecigs are compact and ready to use right out of the package. Blu Disposables are available in Classic Tobacco and Magnificent Menthol flavors.

Flavor and Vapor

Blu Cigs tastes so good because they use Johnson Creek Smoke Juice.

Created exclusively for Blu Cigs, Smoke Juice is 100% formulated in the US, from US-made ingredients that guarantee maximum flavor and performance. Master mixers at Johnson Creek make each fresh batch by hand.

Smoke Juice is propylene glycol free. It only contains distilled water, USP-grade glycerin, citric acid, natural and artificial flavors, and optional nicotine.

Blu Cigs cartridges are available in seven fantastic flavors.

Classic Tobacco is a proprietary blend of Burley and Brightleaf tobaccos. Flue-cured Cavendish is added to bring out the natural sweetness.

Cool, refreshing, and striking, Magnificent Menthol cartridges deliver an aromatic, sub-zero surge of icy-cold tranquility. Peppermint, spearmint, and natural menthol crystals invigorate as they calm and revitalize as they soothe.

Vivid Vanilla combines the complex floral aroma of Tahitian vanilla with the rich, velvety flavor of Madagascar Bourbon vanilla that’s expertly cured to ideal moisture levels with just a hint of sweetness.

A burst of Black Cherry swaddled in Maraschino undertones and blended with the dark mahogany blush of juicy Bing cherries, Cherry Crush is tantalizingly tangy, potent, punchy and sweet.

With a warm, inviting aroma and an unmistakable coffee bean taste, Java Jolt evokes the laidback rhythm of quaint sidewalk cafés that any coffee connoisseur will love.

With every puff of Pina Colada, you’ll encounter a wave of Cayenne pineapple and silky-smooth coconut milk flavoring that’s pure tropical paradise.

Aromatically pleasing and delightfully sweet, Peach Schnapps is a non-alcoholic overture of sun-ripened Clingstone peaches and spice flavorings blended with the distinct taste of distilled spirits.

The mouthpiece of each Blu flavor cartridge is covered with a silicone tip to prevent leakage. One-hole intake allows for maximized draw and resistance for a real cigarette feel.

Despite its use of 100% vegetable glycerin with a very easy draw, Blu Cigs produces lackluster vapor.

Nicotine Levels

Blu Cigs cartridges are available in four nicotine strengths:

  • Full-flavored: 13-16mg
  • Light: 9-12mg
  • Ultra Light: 6-8mg
  • Non-Nicotine: 0mg

Disposable Blu e-cigs are available in 20-24mg (Classic Tobacco) and 17-24mg (Magnificent Menthol) varieties.

Battery Life and Charging

The Blu battery comes in the same size and shape of a regular cigarette, making it one of the best transition products around. It’s incredibly light and easy to hold between your fingers. Like all mini batteries, the life of Blu is substantially shorter than mid-sized and mods. For customers who prefer value over looks, Blu Cigs has created the Premium 100 model with extended battery life.

Blu is one of the most responsive batteries on the market today. You don’t have to draw very hard to get the vapor flowing.

You can pull 80 to 100 puffs on a single charge. Heavy smokers usually drain the battery in a matter of two hours, which makes the Blu Pack an essential accessory.

Blu Cigs Value

The Original Blu Cigs Starter Kit costs $69.95 before using blu cigs coupon code. The high retail price may be due to the portable charging case, which none of the cheaper starter kits have.

Once you have your Blu Cigs kit, there is nothing else to buy except cartridges. Original and Premium cartridges cost $2.40 while Premium 100 cartridges cost $2.60. If you buy in bulk, you could get a Blu Cigs flavor cartridge for as low as 48 cents! Use a Blu Cigs coupon code to enjoy more savings.

The Blu Cigs rewards program lets you enjoy huge discounts at the Blu Cigs store by accumulating redeemable points. Buy a starter kit and get 350 points. Every 5-pack cartridge box gives you 50 points. Accessories are worth 50 points. Create an account at the Blu Cigs online store and receive 25 points. You also get 10 points for voting in community polls and 25 points for subscribing to the Blu Cigs newsletter.

With 150 points, you can already enjoy a 10% discount on your next cartridge or accessory purchase. Redeem 1200 points to get 5 cartridges for free, or 7000 points to own a new starter kit at no cost.

Blu Cigs Customer Support and Live chat

Everything you need to know about Blu Cigs can be found at the Blu Cigs website, including FAQs, E-cig news, company updates, battery maintenance tips, smoke juice info, and an in-depth reference for those who are new to the world of e-cigarettes. If you still have questions, you can contact Blu Cigs through phone, email and live online chat.

Blu Cigs products are covered by a one-year warranty and come with a 30-day money-back guarantee. Blu Cigs also provides free shipping on orders over $100.

About Blu Cigs (LOEC, Inc)

Blu Cigs was founded by Jason Healy in 2009. Two distinct features put Blu Cigs at a level higher than its competitors: the Blu Pack and Johnson Creek’s Smoke Juice.

Blu Cigs has been featured on various television commercials and programs, as well as music videos. Blu e-cigs recently made an appearance in the sci-fi short film “Plurality”.

In April 2012, Lorillard acquired Blu Cigs for $135 million, marking the first foray by Big Tobacco into the rapidly growing electronic cigarette sector. Lorillard is the company behind the Newport, Kent, True, Maverick, and Old Gold brands.

Blu Cigs is located in Charlotte, North Carolina and has been a BBB Accredited Business since August 2010.

About Johnson Creek Enterprises

Located in Hartland, Wisconsin, Johnson Creek Enterprises was founded in 2008 with a single mission: to improve the taste of e-liquid. The company’s proprietary formula called Smoke Juice is distinct for its superior quality and flavor made from seven FDA-approved ingredients. The Johnson Creek Smoke Juice has helped make Blu Cigs the #1 selling electronic cigarette and guarantees that the complete line of Blu products always meets the highest benchmarks of quality and satisfaction. Johnson Creek is an ISO 9001:2008 certified company and has been a BBB Accredited Business since June 2009.

Blu Cigs Conclusion

Blu Cigs is clearly targeted towards first-time vapers. They may not be the most powerful e-cigarettes out there but they’re perfect for transitioning smokers who are looking for a vaping experience that closely resembles natural smoking behavior.

The Blu Cigs e-cigarette looks like a real smoke, tastes like a real smoke, and almost hits like a real smoke. Although the battery life is underwhelming, Blu makes up for it with the charge-on-the-go Blu Pack.

Blu Cigs has set a very high bar when it comes to flavor. Johnson Creek’s Smoke Juice is arguably the best in the industry in terms of richness, authenticity, and safety. It is unfortunate that all that goodness is delivered via vapor that is subpar compared to other brands.